DealOn combines world-class deal expertise with proprietary AI matching technology to find your perfect buyer or acquisition — faster, smarter, and with minimal upfront commitment.
Exiting your business, or sourcing your next acquisition — pick your view.
DealOn is the EMEA's first fully AI-native M&A advisory. We were founded on the principle that business owners deserve better — faster deal timelines, smarter matching, and a fee model that only charges on success.
Our proprietary AI engine analyses thousands of buyer and seller profiles simultaneously, identifying synergistic matches that traditional advisors miss. Combined with our experienced deal team — drawn from the City's top investment banks and advisory houses — we close deals in a fraction of the time.
DealOn's AI matching platform is built on proven NLP and machine learning techniques, designed to analyse EMEA transaction patterns and enriched by real-time market data. It doesn't replace human judgment — it supercharges it.
Most EMEA M&A advisors charge retainers, monthly fees, or interim payments regardless of outcome. We believe that's fundamentally misaligned with your interests. At DealOn, you pay nothing until your deal completes.
| Fee Type | DealOn | Typical Boutique | Big Four Firm |
|---|---|---|---|
| Retainer Fee | £1,000 | £10k–£25k | £25k–£75k |
| Monthly Fee | None — £0 | £2k–£5k/mo | None |
| Interim Fee | None — £0 | None | On milestone |
| Success Fee Basis | Transfer Price | Transfer Price | Total Assets* |
| Success Fee (≤£5m) | 5% | 5% | 5% |
| Buy-Side Success Fee | From 3.5%* | 3–5% | 3–5% |
| AI Deal Matching | Included | N/A | N/A |
We have closed deals across every major sector. Our AI engine is trained on sector-specific transaction data, giving us an edge in valuation accuracy and buyer matching.
Senior dealmakers who have sat on both sides of the table. No juniors running your deal. Every engagement is led by a named partner with direct transaction experience.
Can't find your answer here? Our team is always available for a confidential, no-obligation conversation.
Talk to an Advisor →Almost. DealOn charges a nominal £1,000 retainer fee to secure your mandate — but no monthly charges, no interim milestone fees. Our success fee is only triggered upon legal completion of the deal. This applies to all sell-side mandates without exception.
Our target average is 68 days, with our platform designed to achieve completion in as few as 49 days. The EMEA industry average is 9–12 months. Our speed comes from AI-powered buyer matching, parallel workstream management, and senior-led execution — we don't waste time on unqualified leads.
Not at all. We work with businesses from circa £500k turnover upwards. Our AI matching engine is particularly powerful for smaller deals where manual buyer identification is cost-prohibitive for traditional advisors. Many of our most successful transactions have been sub-£5m enterprise value.
Our engine analyses your company across 47 dimensions — sector, size, geography, growth profile, customer concentration, recurring revenue, margin profile, and more. It then scores every buyer in our database of 14,200+ active profiles for compatibility, surfacing the highest-probability matches for human review by your lead advisor.
Yes. DealOn is authorised and regulated by the Financial Conduct Authority (FCA) for corporate finance activity. We carry full professional indemnity insurance and adhere to all applicable M&A codes and best practice standards.
Absolutely. Confidentiality is foundational to everything we do. All prospective buyers sign NDAs before receiving any identifying information. We use anonymised profiles in our initial matching process, and your identity is only disclosed to pre-qualified, NDA-bound parties with your express approval.
Whether you're considering selling, looking to acquire, or simply want a confidential valuation, our senior team is ready to talk.
No obligation. Fully confidential. Senior partner on every call.